An executive fleet expense solutions required customers be pre-qualified with respect to their use of Vehicle Programs, type of program, and number of drivers to support a more effective sales approach
Practice area:
RevOps
Geographic scope:
Industries involved:
Services applied:
60 in-depth interviews with OT/IT decision-makers (waste, energy, manufacturing), Competitive benchmarking for Modbus/OPC-UA integration
Business challenge:
getting accurate and actionable intelligence as an affordable cost without contacting decision-makers
Methodologies:
Solution:
Over 30,000 potential customers prequalified in first twelve months, CRM data purged, cleaned, and updated, Customer targeting metrics tracked and analyzed
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Insights
Customer Support – Multi-client call answering service
