Case Studies

Market Research Capacity Expansion – CATI/CAWI

Client description: 

A research logistics firm managing CATI/CAWI surveys and in-depth interviews for AgTech, pharma, and IoT analytics projects

Practice area:

Insights

Geographic scope:

Industries involved:

Services applied:

550 CATI surveys + 35 IDIs for precision agriculture vertical, SPSS tabulation + cross-tab reporting

Business challenge:

Bandwidth gaps in mixed-mode data collection (CATI/CAWI)

Methodologies:

Solution:

100% quota achieved for AgTech predictive modeling

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Market Research Capacity Expansion – CATI/CAWI